6/07/2010

take a chance



What a wall! Kate Spade collaborated with graphic designer Cheree Berry to create an interactive installation in their St. Louis store. Tucked inside each envelope was a card encouraging the reader to take a chance with ideas such as crash a party, embrace color or improvise. Such a fun idea! If only I lived in St. Louis I'd love to pick a card.

p.s. can you think of any ways to use this idea for a party?

3 comments:

Beth Dotolo said...

This is so cute!! I would love to see that in person... Hmmm? Party idea?? I guess I'm going to have to throw a party and think of something. Great post!

Aspiring Kennedy said...

I love this! Maybe you could do something like escort cards- so it's unplanned but you're never left awkwardly loitering around the chairs. :)

Ash said...

I love the stripes--so cute!

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